Superstar DJ Advert

Superstar DJ Advert

Hang the DJ (out the way in a cupboard somewhere)

I found this press advert from way back when the college was offering BTEC courses in DJ Technology. Alas, the course isn’t offered anymore. I don’t know how much its demise has to do with Apple’s iPod, which at about this time was just about to go stratospheric sales-wise. Do people need to learn to DJ anymore? Surely we can all do it with a well crafted iTunes playlist plugged into a PA. I still have my LPs; they’re hidden in boxes in the loft, soon to be joined by my CDs which still reside, in plain view on shelves, in the living room but I think their fate is sealed, as I no longer have a CD player and every song I have is now on the computer.

DJ Hero?

Things do have a habit of coming full circle and I think there may be hope for budding DJs out there; it’s name is DJ Hero. I saw an hilarious advert for this on TV the other day, starring Jay-Z and Eminem (technically both MCs not DJs, but I guess Terminator X won’t shift as many units). Now Guitar Hero I can understand; technology’s answer to shuffling about with a badminton racket pretending to be Angus Young, but DJ Hero? Who ever said? “When I grow up I want to be a DJ just like that fella on Top of the Pops – at the back, in an oversized coat, behind the keyboards, next to amps, with the headphones, fiddling with a gramaphone, trying to look cool.” I hope this doesn’t lead to a room full of fifty somethings attending nostalgia nights air DJ-ing to the scratches from, “Straight out of Compton”, only time will tell.

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